Our final Cognition Workshop of fall quarter will take place on Thursday (11/30/2017), from 3:30 – 5:00 pm in Harper 140. Refreshments and snacks will be served.
Our speaker will be Janet Geipel, a post-doctoral scholar in Psychology, presenting:
Using a foreign language to attenuate barriers to sustainable consumption.
Abstract: I will present four studies showing that reading verbal descriptions about an aversive but sustainable product, such as recycled wastewater, in a foreign versus one’s native language increases individuals’ intended and actual consumption of such products. Foreign language acts by attenuating the feelings of disgust these products trigger when read in the native language.
To learn more, you can find a list of Janet’s published work on Google Scholar.