Author Archives: sazzamgo

iPad Reflexion – Shady

Using the iPad to create a movie using the iMovie app was such a great experience.  I had used it before on a Mac, but never on an iPad.  It was easy to use, and loved the experience.

It was great having Apple in the class this week, their contribution and tips certainly made this a much easier experience.

I continue to be amazed at the possibilities of creating really good quality videos just using this device.  It does the sound, video capture, editing, and publishing.  To some extent, and when looking at these features and apps, one could argue, an iPad is really cheap for what it can offer.

Right Shark – Video post

We chose YouTube as our disruptive medium.  Since YouTube was created 10 years ago, 300 hours of video are uploaded to the site every minute. (source).

YouTube disrupts traditional television stations and contributes to “cord-cutting” by providing an alternative source of content, one where anyone can produce as well as consume. It can even deliver a replacement for the “10 foot experience” using YouTube Leanback, which allows videos to be viewed on a TV and controlled using a smartphone.

The medium is the Massage – Team post – Right Shark

The Medium is the Massage – Core idea 1: Technology acting as an extension of the body/ senses with the electrical system being an extension of the nervous system allowing what was once the public to now act as the mass.

The Medium is the Massage – Core idea 2: “Now, with TV and folk singing, thought and action are closer and social involvement is greater. We again live in a village. Get it?”

“Electrical information devices for universal, tyrannical womb-to tomb surveillance are causing a very serious dilemma between our claim to privacy and the community’s need to know”

-Quotes from reading

The Web is a Customer Service Medium – Core idea 1: WWIC- individuals have a desire and need to express opinions, thoughts and feeling on everything and the web provides a unique medium where this is possible.

The Web is a Customer Service Medium – Core idea 2: there are three levels to a website with the”like” option at the foundation. Apps attempt to bridge the gap between the businesses finding a way to profit while still appealing to the WWIC mass.

Discuss them in the context of both community and identity

The web allows for a return to the tribal notion of community where instant discussion is possible. What used to be our private  Identity is now public and our identity Is less fluid because once something has been expressed on the web it is not easy to retract and it is possible for someone to go back and view every mistake you have made despite the fact that as a person you grow and change over time.

Do you feel differently about your team video now that you have read McLuhan’s ?

I think it’s interesting  that we are making a video about YouTube on YouTube.  We are massaging the medium.

iPad reflexion – Week 4 – Shady

On the positive side, I’m really enjoying just bringing the iPad to class.  All the content is there, it’s easy to use, it helps me collaborate with my team-mates, I can get up to do a presentation without having to carry anything else other than the iPad.

On the negative side, because i’m not too familiar with it, I feel it slows me down when I’m trying to move fast through Google Drive.  I find it cumbersome to name, sort, and share documents.

The most surprising thing so far is the fact that I have been doing really well without a keyboard.  I was set that I would need one when I first got the iPad, but so far, I have been working really well with the native iPad keyboard.

Top 3 Cluetrain – Team Right Shark

80. Don’t worry, you can still make money. That is, as long as it’s not the only thing on your mind.

be there for what you like, making money should not bethe number 1 priority

2. Markets consist of human beings, not demographic sectors.

eliminate some level of stereotyping.  Understand the variability within the market and target more specific niches

12. There are no secrets. The networked market knows more than companies do about their own products. And whether the news is good or bad, they tell everyone.

enforces a level of accountability that might’ve not been present otherwise

In comparison, the second article, Hear O Internet, is more balanced, a more accurate depiction of reality in a connected world.  The first article, Cluetrain Manifesto, focuses on how the Internet has changed the corporate world since it came out.

 

 

 

 

Top 3 Cluetrain – Shady

94. To traditional corporations, networked conversations may appear confused, may sound confusing. But we are organizing faster than they are. We have better tools, more new ideas, no rules to slow us down.

Excessive red tape causes stagnation of innovation

89. We have real power and we know it. If you don’t quite see the light, some other outfit will come along that’s more attentive, more interesting, more fun to play with.

Eat or be eaten

80. Don’t worry, you can still make money. That is, as long as it’s not the only thing on your mind.

be there because of what you love doing, and not necessarily because of what it pays

Weekly Create – Shady

For the weekly create, I’d like to post a video I recently created with the help of native software in my Macbook Air.  I was able to edit the video, add music, effects, etc.  It’s incredible how, with the help of these free tools, you can create professional grade documentaries.

The video is of my daughter and I going shark diving for her 12th birthday: