By Calmetta Coleman and Lilian Huang
After opening two new restaurants in Chicago’s Hyde Park neighborhood, Matthias Merges faced a common restaurant industry challenge: securing and keeping high-quality employees.
The award-winning chef could have recruited workers from anywhere in the city for his French-Italian eatery A10 and Japanese-inspired Yusho, including from the original Yusho in the Avondale neighborhood. Instead, he instituted a policy that 70 percent of A10 and Yusho employees must live within walking distance of their workplace or have easy access by bus. While keeping a restaurant employee for 18 months is considered good in the industry, both A10 and Yusho, which opened in 2013 and 2014, respectively, have staff who have been with them since the beginning. Together, the restaurants employ 60 people.
“We could have brought employees from the North Side, but that doesn’t do any good for us or the community,” says Merges, who lives on the North Side. “We’re invested in the community.”
Indeed, while still running three other popular restaurants elsewhere in Chicago and Las Vegas, Merges spends about one-third of his time in Hyde Park and sits on the Hyde Park Chamber of Commerce. Locals might spot him, sporting his signature beard, at museums and other cultural venues in the neighborhood—or even at other restaurants on 53rd Street.
A few months ago, Merges recalls, a customer came into A10, looked over the menu, and made it known that he did not want any of the dishes listed. What he really wanted, he said, was fried fish. Wired to please his customers, Merges headed across the street to Indian restaurant Rajun Cajun and borrowed a raw red snapper. He fried it up and served it with roasted potatoes and tartar sauce. After the meal, the customer told Merges, “That’s the best piece of fish I’ve ever had.”
One of Merges’ favorite things about 53rd Street is the community of restaurants and how they interact with and support one another. There is, naturally, a good deal of overlap between customers of A10, at 1462 E. 53rd Street, and Yusho, at 1301 E. 53rd, with some patrons frequently dining at both in the same day. The restaurants also welcome referrals from the likes of Rajun Cajun and Pizza Capri and return the favor by recommending neighboring restaurants for their customers who decide to go elsewhere. “The more community you create, the more successful everyone is going to be,” Merges says.
Merges’ definition of success goes beyond the profitability of his restaurants. He also has a mission of serving the community through his work. He partners with the Cook County Jail’s nonviolent felon release program to operate a vegetable garden where inmates cultivate and tend produce for Chicago restaurants. Merges and his employees help the inmates to develop these valuable skills and provide them with information on what it is like working in a restaurant. A number of inmates from the program have gone on to work at Merges’ restaurants. Merges describes his approach to this work in simple terms, “You search for people who never had the opportunity to do good, and give them an opportunity, and they do good.”
The 49-year-old is also one of the founders of Pilot Light, a nonprofit that partners with Chicago schools to educate children about food and nutrition and equip them to make healthy lifestyle choices. Its free curriculum is currently implemented in six schools, including Ray Elementary in Hyde Park and Anna R. Langford Community Academy in Englewood.
Even with five restaurants and nonprofit work on his plate, Merges still makes time for hobbies. He enjoys activities like camping, running, climbing and, of course, spending time with his family. His wife, a Chicago architect, had a hand in designing both of his Hyde Park restaurants, and at home, he teaches his three daughters how to cook. Merges also does photography, including promotional photography for his restaurants.
He is excited about the potential for his 53rd Street restaurants and for the neighborhood in general. “There has been an emergence of 53rd Street that has been great, but has not hit its peak,” he says.
At A10 and Yusho, he continually looks for ways to keep the offerings fresh. Both restaurants frequently offer unique menus for holidays and other special occasions, such as A10’s Sunday brunch menu and its “Tour the Garden” dinner series this past summer, which showcased a different item of produce from the Hyde Park farmer’s market every Wednesday. He also recently hired a new chef for A10.
“Creating a culture is very important for us, and it takes time to do that,” he notes. “We’ve made great strides, but I can’t wait to see the five-year mark!”
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Faces of 53rd Street is a twice-monthly series that profiles business owners, employees, and shoppers who contribute to the vibrancy of Hyde Park’s 53rd Street retail corridor. If you would like to recommend a familiar face on 53rd Street for a profile, write to us at 53rd@lists.uchicago.edu.